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ASUS Laptop Market Alert: Supply Chain Volatility and the 120-TOPS NPU Transition for Late 2026
"ASUSTeK Computer Inc. is currently navigating a high-stakes transition as internal reports and supply chain audits reveal a tactical pivot toward ultra-high-performance Neural Processing Units (NPUs). As of September 13, 2026, the global asus laptop inventory is experiencing a bifurcated shift, with professional-grade Zenbook and ProArt models seeing a 15% price premium due to a sudden shortage of 120-TOPS (Trillion Operations Per Second) silicon. This volatility marks a critical juncture for consumers and enterprise buyers who are timing their hardware refreshes ahead of the Q4 holiday cycle. Feature / Metric 2026 Zenbook S 14/16 2026 ROG Ze..."
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